Fail Intelligently & Thrive!

One of Academy 404 corner programs is about cultivating Intelligent Failure and turn it into your success story! Failing intelligently is one of the greatest arts in today's world. The good news is that Dr. Nicole Van Hoeck's research has demonstrated that the human brain is specially developed to thrive from setbacks. Understanding how to unlock this potential will help you achieve success!


Intelligent Failure fits within a business culture and strategy where people can develop the competences, mindset and tools to:

    1. detect potential risks and errors faster,
    2. recover from setbacks more easily,
    3. foster maximal learning,
    4. and use their creative potential for sustainable growth and innovation.

"Learn from mistakes of others. You can't live long enough to make them all yourself."
Eleanor Roosevelt

“It is impossible to live without failing at something, unless you live so cautiously that you might as well not have lived at all - in which case, you fail by default.”
J.K. Rowling

Millennials about failure

"Failure is going to happen whether we embrace it or not. What we need are ways to think about it that aren’t facile."
Catherine Baab-Muguira


Free Breakthrough Session

Do you want to give yourself or your company a head start, then I invite you for a free breakthrough session. We will investigate together what your question/need is at the moment, what your main struggles are and how Academy 404 can help you with that.